LibGuides: Principles of Microeconomics: Media

Featured Streaming Media

Try these videos to get started. Must access on campus or login with your COM account for off campus access.

Want more on finding media? Try Articles & Media.

Choices & Change: Microeconomics
Close to 100 videos on microeconomics topics. Most videos under 10 minutes each.
Competitive Markets (29:00) Competitive Markets presents the perfectly competitive market that results in an efficient outcome, emphasizing MA=MC as the profit maximizing/loss minimizing level of output. Also explores short-run and long-run profit possibilities.
Economic Systems and Microeconomics (10:00) In which Jacob Clifford and Adriene Hill teach you about Economic Systems and Macroeconomics. So, economics is basically about choices. We'll look at some of the broadest economic choices when we talk about the difference between planned economies and market economies. We'll get into communism, socialism, command economies, and capitalism. We'll look at how countries choose the kind of system they're going to use (spoiler alert: many end up with mixed economies). We'll also look into how individuals make economic choices.
Game Theory: Lost in New York (40:59) Incorporating principles from the mathematical discipline known as game theory, this ABC News program shows how envisioning the plans and intentions of others, even when utilizing the scantiest of evidence and the most basic of inferences, can produce a viable strategy. (41 minutes)
The Market Mechanism (29:40) Supply and demand is the basic relationship that fundamentally shapes any market-based economy. This program shows the effects of supply and demand in several real-life examples. (30 minutes)
Microeconomics: Understanding the Market System (19:47) Using easy-to-understand visuals and explanations, this program explores the branch of economics that focuses on the elasticity or sensitivity of consumers at the household level and of producers at the company level. Viewers are introduced to the central problem of scarcity and the allocation of limited resources in order to produce (and consume) goods and services. Main concepts include the market system, the law of supply and demand, price elasticity, market structures, market failures, and governmental responses to those failures. Other terms students will encounter include production capacity, price floor, price ceiling, perfect competition, monopoly and monopolistic competition, and oligopoly. Viewable/printable educational materials are available online.
Microeconomics in the Global Marketplace (01:15:54) Micro-lending, capitalism, and off-shoring are the topics of discussion in this compilation of NewsHour segments. Nobel Laureate Mohammad Yunus, economist Hernando de Soto, and Pulitzer Prize-winning columnist Thomas L. Friedman are featured.
Money Never Sleeps: Global Financial Markets (53:20) Money circulates through a multiplicity of financial markets at a dizzying speed and on a global scale. To make sense of the complicated world of high finance, this program profiles some of the people who keep the money moving. Lending liquidity, handling mutual funds, stock speculation, charting, model-driven trading, and other topics are covered. (53 minutes)
Supply & Demand (28:00) Supply and Demand curves are developed and used for analytical purposes, examining how surpluses and shortages are eliminated in a market based economy. Non-price determinants of supply and demand and potential effects on markets are graphically illustrated.