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Focus on Business Plans

A document describing the current activities of a business, setting out its goals and objectives and how they are to be achieved over a set period of time. A business plan may cover the activities of an organization or a group of companies, or it may deal with a single department within the organization. In the former case, it is sometimes referred to as a corporate plan.

The sections of a business plan usually include a market analysis describing the target market, customers, and competitors, an operations plan describing how products and services will be developed and produced, and a financial section providing profit, budget, and cash flow forecasts, annual accounts, and financial requirements. Businesses may use a business plan internally as a framework for implementing strategy and improving performance or externally to attract investment or raise capital for development plans. A business plan may form part of the overall planning process, or corporate planning, within an organization and be used for the implementation of corporate strategy.

from CREDO:BUSINESS: The Ultimate Resource

Business Guides



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""It's true, you can access most COM Library resources at home! COM Library’s catalog, and the thousands of eBooks and articles in our databases can all be accessed off campus. Just login with your COM account for off campus access.

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